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Source Types
Book
Title
From brand vision to brand evaluation : strategically building and sustaining brands
Author
Chernatony, Leslie de.
Published
Oxford : Butterworth Heinemann, 2001.
Call Number
658.827 Ch521F
Location
สำนักวิทยบริการและเทคโนโลยีสารสนเทศ
Source Types
Book
Title
From Brand Vision to Brand Evaluation : the strategic process fo growing and strengthening brands
Author
Chernatony, Leslie de.
Published
Amsterdam ; Boston : Butterworth-Heinemann, 2010.
Call Number
658.827 Ch521F
Location
สำนักวิทยบริการและเทคโนโลยีสารสนเทศ
Page :
1
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Source Types
Book
Author
Chernatony, Leslie de
Chernatony, Leslie de
Subject
Brand name products
Trademarks
Trademarks
Product management
Brand name products
Brand name products
Product management
Location
สำนักวิทยบริการและเทคโนโลยีสารสนเทศ
Author
Chernatony, Leslie de (2)
Subject
Brand name products (2)
Product management (2)
Trademarks (2)
Publish year
2010 (1)
2001 (1)
Source Types
Book (2)
Location
สำนักวิทยบริการและเทคโนโลยีสารสนเทศ (2)