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Source Types
Book
Title
Marketing moves : A new approach to profits, Growth, and Renewal/ Philip Kotler, Dipak C. Jain, Suvit Maesincee
Author
Kotler, Philip
Published
BostonHarvard Business School Press2002
Call Number
658.8 KO87M
Location
สำนักวิทยบริการและเทคโนโลยีสารสนเทศ
Source Types
Book
Title
Services, Marketing and Management/ Audrey Gilmore
Author
Gilmore, Audrey
Published
New DelhiResponse Books2003
Call Number
658.8 GI488S
Location
สำนักวิทยบริการและเทคโนโลยีสารสนเทศ
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Subject
MARKETING -- MANAGEMENT
MARKETING
MARKETING
MARKETING
Author
Gilmore, Audrey (1)
Jain, Dipak C (1)
Kotler, Philip (1)
Maesincee, Suvit (1)
Subject
MARKETING (2)
MARKETING -- MANAGEMENT (2)
CUSTOMER SERVICE (1)
SERVICE INDUSTRIES -- MARKETING (1)
TELEMARKETING (1)
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สำนักวิทยบริการและเทคโนโลยีสารสนเทศ (2)