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Title Professional services marketing : how the best firms build premier brands, thriving lead generation engines, and cultures of business development success / Mike Schultz, John E. Doerr and Lee W. Frederiksen.
Author Schultz, Mike, 1974-
Published Hoboken, NJ : Wiley, 2013
Edition 2nd ed
Detail 352 p. : ill. charts ; 24 cm
Subject
 
 
Added Author Doerr, John E., jt.auth
  Frederiksen, Lee W., jt.auth
Source Types Book
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