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Source Types
Book
Title
Promotional cultures : The rise and spread of advertising, public relations, marketing and branding
Author
Davis, Aeron.
Published
Cambridge : Polity Press, 2013.
Call Number
302.2 DA261P
Location
สำนักวิทยบริการและเทคโนโลยีสารสนเทศ
Source Types
Book
Title
The rise of brands
Author
Moor, Liz.
Published
Oxford : BERG, 2007.
Call Number
658.827 MO822R
Location
สำนักวิทยบริการและเทคโนโลยีสารสนเทศ
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1
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Subject
Social marketing
Subject
Marketing -- Social aspects
Author
Davis, Aeron (1)
Moor, Liz (1)
Subject
Marketing -- Social aspects (2)
Advertising -- Social aspects (1)
Brand name products -- History (1)
Branding (Marketing) (1)
Branding consultants (1)
more...
Publish year
2013 (1)
2007 (1)
Source Types
Book (2)
Location
สำนักวิทยบริการและเทคโนโลยีสารสนเทศ (2)