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Source Types Book
Title Customer relationship management : concepts and technologies
AuthorButtle, Francis.
PublishedAmsterdam ; Boston : Butterworth-Heinemann, 2009.
Call Number658.812 BU988C
Locationสำนักวิทยบริการและเทคโนโลยีสารสนเทศ
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Source Types Book
Title The competitive advantage of customer centricity : using customer centricity to deliver sustainable success
AuthorSathit Parniangtong.
PublishedBangkok : Sasin Graduate institute of Business Administration of Chulalongkorn University, 2010.
Call Number658.812 SA253C
Locationสำนักวิทยบริการและเทคโนโลยีสารสนเทศ
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Source Types Book
Title Managing customer relationships : a strategic framework
AuthorPeppers, Don.
PublishedHoboken, NJ : John Wiley & Sons, 2011.
Call Number658.812 PE424M 2011
Locationสำนักวิทยบริการและเทคโนโลยีสารสนเทศ
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