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Title
Mobile marketing : achieving competitive advantage through wireless technology / Alex Michael and Ben Salter.
Author
Michael, Alex
Published
Amsterdam : Butterworth-Heinemann, 2006
Detail
237 p. : ill. ; 23 cm
Subject
Communication in marketing.
(+)
Target marketing.
(+)
Telemarketing.
(+)
Added Author
Salter, Ben, jt.auth
Source Types
Book
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สำนักวิทยบริการและเทคโนโลยีสารสนเทศ
ชั้น 5 หมวด 800, 900, หนังสือภาษาอังกฤษ, นวนิยาย, เรื่องสั้น, เยาวชน
658.872 Mi621M
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